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The AZAV certified creative technologist training: Measurably accelerate your AI transformation in the areas of AI management, copywriting, design, and compliance
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A Creative Technologist is much more than just a job title — it is the strategic answer to the biggest challenges that agencies and SMEs face today: a shortage of skilled workers, scaling bottlenecks and the pressure to remain competitive in the era of artificial intelligence. This role is crucial Building bridges between creative vision, technical implementation and strategic business goals.
With a deep understanding of your brand and your business goals, he uses generative AI tools not only to support creative processes, but to fundamentally redesign them.
This training is deliberately not designed as superficial “prompting 101.” We won't teach you short-lived tricks for individual AI tools. Instead, it is a well-founded, 15-week expert qualification that enables you to anchor AI as a strategic tool at the core of your value creation. You will not only learn how the technology works, but above all how to use it to create sustainable competitive advantages, fundamentally rethink processes and navigate your company safely through the legal and ethical framework of the AI era. By the end of this course, you are not just a user, but a strategic designer.
This is where you lay the foundation. You'll learn how to strategically evaluate the AI market and choose the right tools for your business goals. In the end, you develop a data-driven AI strategy and can clearly calculate the potential ROI of your initiatives.
Become a master of visual AI. You'll learn how to use advanced techniques to create content that is not only impressive, but 100% consistent with your brand identity. Your goal: to control AI as a precise creative tool.
Solve the “time-versus-money trap.” You build intelligent workflows that replace repetitive creative tasks and produce personalized content in series. The highlight is training your own AI model for a unique, uncopyable brand style.
AI without guardrails is a business risk. You are equipping yourself with the decisive knowledge EU AI Act, Copyright and GDPRto use AI responsibly and legally. This protects your company and creates trust.
Take your employees' skills to the next level — in the areas of AI management, copywriting, design, and compliance
Thanks to the official AZAV certification and the Qualification Opportunities Act, the state invests directly in your future viability. It consists of two parts: a subsidy for course costs and a wage subsidy to compensate for your employees' lost working time.
How the application process works:
Step 1: Advice from the employer service of the employment agency
Step 2: Fill out the application documents
Step 3: Submit the application to the employment agency by 4 January at the latest, we support you.
Dank der offiziellen AZAV-Zertifizierung und dem Qualifizierungschancengesetz investiert der Staat direkt in Deine Zukunftsfähigkeit. Sie setzt sich aus zwei Teilen zusammen: einem Zuschuss zu den Lehrgangskosten und einem Zuschuss zum Arbeitsentgelt, um die ausfallende Arbeitszeit Ihrer Mitarbeiter zu kompensieren.
Mit einer Betriebsvereinbarung zur Weiterbildung oder einem Tarifvertrag, der betriebsbezogene Weiterbildung vorsieht, steigt der Anteil an den Lehrgangskosten um 5 Prozentpunkte (auf 55 % bzw. 30 %), der Lohnkostenzuschuss kann ebenfalls um 5 Prozentpunkte steigen (auf bis zu 80 %, 55 % bzw. 30 %). Bei weniger als 500 Beschäftigten können die Lehrgangskosten für Mitarbeitende ab 45 Jahren oder mit Schwerbehinderung bis zu 100 % übernommen werden. Gezählt werden alle Beschäftigten in Deutschland, im ganzen Unternehmen und, wenn es zu einem Konzern gehört, im Konzern. Teilzeitkräfte zählen anteilig, Auszubildende und Minijobber nicht. Den Lohnkostenzuschuss gibt es für sozialversicherungspflichtig Beschäftigte und für die Arbeitszeit, in der sie für die Weiterbildung freigestellt sind. Ob und in welcher Höhe gefördert wird, entscheidet die Agentur für Arbeit im Einzelfall.
“AI is not only changing processes, but also creative ways of thinking. The DECAID Academy has given us valuable inspiration to use Generative AI specifically for idea generation, campaign development and visual concepts — a real boost for our creative work.”
“What I appreciate about the DECAID Academy is the holistic view: not just technology, but a new way of thinking in marketing. We have acquired skills that enable us to be more creative and efficient in our projects.”
“For us, AI means a new way of working. The DECAID Academy helps us to integrate AI technologies effectively into our business areas — from strategy to campaign and content creation to performance and analytics. Our agency is becoming noticeably more efficient”
“AI is a decisive factor for the future of brand communication — and with the DECAID Academy, we have found a partner who will accompany us on this journey. The clearly structured content and practical use cases make it easy to efficiently integrate AI into our everyday work.”
“On our Generative AI Transformation Journey, we have found a convincing partner in the DECAID Academy. Continuous support, practice-oriented training and regular updates help us to effectively integrate Gen AI into our value-added processes in the right places. This is how change brings success and is also fun.”
“After several courses at DECAID Academy, I am ready to use AI tools in my daily work. The instructors are extremely competent and the courses are practical. A unique learning experience!”
All employees subject to social security contributions in companies of all sizes.
Manageable. We prepare everything, and you submit the applications yourself in about 30 minutes. Employees apply for the course costs, the employer applies for the wage subsidy. For several employees, a joint application is possible. The employment agency does not accept applications from training providers.
10 units, ie, approximately 7.5 hours per week, designed to be feasible alongside work. The total duration is 15 weeks.
No, the course is designed to build knowledge from the ground up.
That works. If several employees have a comparable training need, the employer can submit one joint application for all of them (collective application under Section 82 (5) SGB III). The employees or the works council must agree. We prepare the documents for all participants. Whether and how much funding is granted is decided by the employment agency on a case-by-case basis.
Yes, that is possible. For companies with fewer than 50 employees (company or group), the employment agency can cover up to 100 % of the course costs; with fewer than 500 employees, this also applies to employees aged 45 or over or with a severe disability. For the working time during which employees are released for the training, there is also a wage subsidy; the employer pays the remaining part of the salary. Whether and how much funding is granted is decided by the employment agency on a case-by-case basis. We estimate your likely funding rate in advance in a free consultation.
We will advise you personally and individually.
